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Friday, August 10 • 9:00am - 10:30am
The Evolution of Millennial Media

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What makes a millennial media outlet successful? The landscape of media consumption has evolved and some media entities have caught up with the times and are leading the way. From GiantRobot's rebirth as a digital platform to NextShark's rise in influence stemming from a vision of giving voice to the Asian American community, how have media outlets transformed to reach us? Hear from experts on how they've carved a space for themselves.

avatar for Mariko Carpenter

Mariko Carpenter

Vice President, Strategic Community Alliances, Nielsen
Mariko S. Carpenter is the Vice President, Strategic Community Alliances at Nielsen. In this role, Mariko serves as a thought leader on Asian American consumer data, sharing valuable insights to help brands, marketers and community leaders understand the impact and influence of Asian... Read More →

Mary dela Cruz

Client Parnter, IW Group Inc.
Mary dela Cruz is based in Los Angeles, and is one of the leads of IW Group's PR division, whose clients include Warner Bros., McDonald's and Lexus. A USC graduate, she has worked in communications for over 20 years, much of that in the multicultural market with Asian-American media... Read More →
avatar for Kevin Gong

Kevin Gong

Audience Development/Associate Producer, AJ+
Kevin is an associate producer for the engagement and newsgathering teams at AJ+. His roles include reporting breaking news on social media, producing and publishing platform-optimized digital video and social media strategy. Kevin is also the AP for "Direct From with Dena Takruri... Read More →
avatar for Maya Sugarman

Maya Sugarman

Video Editor, The Lily, The Washington Post
Maya Sugarman is video editor of The Lily, a publication of The Washington Post that elevates stories critical to the lives of women. She launched The Lily's "When Used Correctly," a weekly show about contraception on IGTV and Facebook Watch. Before joining The Washington Post, she... Read More →

Friday August 10, 2018 9:00am - 10:30am CDT